Every price comparison in this category is either a cost-per-mg calculation or a mistake. This post is the method, with the numbers worked out, so you can run it on any product from any seller — including our own, which should be judged by the same math.
The formula
Cost per mg = pack price ÷ total verified 7-OH milligrams in the pack. Total milligrams are the pack’s stated total (the number in the name: 180, 250, 300, 400, 750, 1000), and “verified” does work in the formula: it is the number the batch documentation backs, which is the per-batch process in one word. A pack whose total is not documented to a batch is a number you are taking on faith, and the formula silently assumes you are not.
Worked examples across the range
Using current list prices (check the shop for today’s numbers — the method, not the prices, is the permanent part of this post):
- 180mg pack (3 × 60mg): the starter pack’s per-mg cost is the highest in the range — you are paying for the smallest total, which is the correct first order, not the correct ongoing order.
- 250mg (5 × 50mg) and 400mg bars (4 × 100mg): the middle of the curve; the bar pack’s per-mg lands close to the 250mg despite the format difference, which is the normal pattern — format differences show up more in price than in per-mg value.
- 750mg (15 × 50mg) and 1000mg (8 × 125mg): the lower per-mg territory; larger verified packs are where the value concentrates.
- 300mg 30-count (30 × 10mg): the interesting one — its per-mg is competitive with the large packs and it carries the finest per-tablet dose in the range, which is the combination that makes it the regulars’ workhorse (the 300mg guide).
The pattern holds across the market, not just this range: per-mg cost falls as verified pack size rises, with format and positioning adding the noise on top. The price guide has the market-wide version.
The two ways the number gets hidden
Hide 1: the unverified total. A pack priced against a total that no batch documentation supports. The per-mg looks great because the denominator is aspirational. The fix is the COA check — match the lot, read the measured content, use the measured number in the formula, not the label’s claim.
Hide 2: the format mix-up. Comparing a 400mg bar pack to a 400mg total that is actually four 100mg units of a different product class, or quoting per-tablet prices that assume a serving you will not take. The fix is the per-unit number — milligrams per tablet or bar — as the second number in any comparison. Pack total for the formula, per-unit for the routine.
Using the number
First order: the per-mg number is secondary; the 180mg is the first pack at any fair price (the first-order guide). Ongoing orders: run the formula on the 2–3 packs in your rotation, buy the one that wins for your per-unit needs, and cross the free-shipping threshold deliberately (the reorder guide). That is the whole method, and it works on any seller’s listing, which is the point of a method.